Infographic: Why recurring giving matters

@nonprofitorgs #CarynStein #RecurringGiving #Fundraising #Donations

Via The Nonprofit Marketing Blog

New Infographic: Why Recurring Giving Matters

By Caryn Stein

Director of Content Strategy, Network for Good

Filed under:   Fundraising essentials •

How important is recurring giving to your organization? We examined recurring donations across Network for Good’s platform and found that donors who set up a recurring gift gave an average of 42% more per year than those who only gave a one-time gift. In line with stats from our Digital Giving Index, we also saw that donors were 31% more likely to set up a recurring gift on a branded donation page vs. a generic giving experience. 

 

Check out the full infographic for more:

For more tips on recurring giving, check out our new eBook, A Nonprofit’s Guide to Recurring Giving. Download it for free to learn how organizations are making the most of recurring giving and how you can set up your own monthly giving goldmine.

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