On the eve of the launch of our annual ‘Winter Warmer Campaign’, I want to share some insights about the 8 best ways to run a campaign.
1. A Skillful Soft Launch
2. Put the Campaign Brand Front and Center
3.Send Fundraisers a Tip Sheet
4. Create a Donation Page Branded to the Campaign
5. Set Up a Matching Period
6. Link Donations with Relevant Impact
7. Create a Campaign Video
8. Celebrate Successes – For You and Your Fundraisers!
All these phases are discussed in detail and, a bonus, you can download their Ultimate Campaign Planning Kit.
Click here to read the article and………ENJOY!!
Allison Gauss. n.d. 8 Surefire Ways to Run a Successful Fundraising Campaign. [Web:] classy.org [Date of Access:] 23 May 2017.